It depends on what IT is.
Steven Alligood
steve at bluehost.com
Fri Mar 14 12:19:12 MDT 2008
I am generally a minimalist. The business card should have exactly what
is needed to get people to know how to contact you and who you work for.
Marketing is for other venues. The business card is not a flyer, spec
sheet, or advertisement. It is a contact listing.
Simple is best. When I get a business card that is really busy, I tend
to throw it away. On the odd occasion that I need the number from it, I
will put it in my phone, then put it in the stack of never-to-be-seen
cards in the drawer.
-Steve
Steve Morrey wrote:
> Sorry I didn't mean to imply the business name was IT Solutions.
> The business name is Aegis Consulting (Assuming this name doesn't end up
> rejected by the state like my last 3 tries did).
> Here is how the card looks in a nutshell..
>
> On the far left we have a copy logo professionally designed by my wife who
> is an Artist by trade (thank goodness for that because my art skills suck).
> (<shameless plug> I am plugging my wifes talents here, if you need some
> graphic design work drop me a line off list </plug>)
>
> Just below the logo we have all the business contact information, phone,
> fax, toll free, email etc.
>
> Next is the center block.
> At the top of that is company name and tag line.
> The company tag line is "Your IT Department".
>
> Finally we have the right block which was a big empty space extending a
> little over half the length of the card, with the exception that the company
> name extends about 3/4 the way into the top quadrant of that space.
>
> Anyways both nature and my wife abhor a vacuum, so we decided to fill that
> space with a list of services that we offer.
> Originally it read something along the lines of
>
> IT Solutions
> Custom Programming
> Technical Support
> System Administration
>
> Now it reads
>
> IT Consulting
> Troubleshooting
> Technical Support
> Custom Programming
> System Administration
>
> The debate we are having centers around the 2 places IT appears on the card.
>
> My position is that I.T. should be used in those places, because it looks
> more professional, and it's always kind of bugged me a little when
> abbreviations are used with out the periods.
>
> Her position is that IT looks better in print, and most of the people who
> see the card (and any resulting brochures), aren't going to be as pendantic
> as I am.
>
> I think I'll go with the majority opinion here.
> So keep the votes coming folks, we'll submit the card to the printers this
> evening.
>
> Sincerely,
> Steve
>
>
> On 3/14/08, Paul Seamons <paul at seamons.com> wrote:
>
>>> The card reads IT Solutions.
>>> I think it should read I.T. Solutions.
>>>
>> It probably is too late - but have you considered a different company
>> name?
>> IT Solutions is fairly vague - but maybe that is the goal.
>>
>> If I were you I'd do something like Morrey IT Solutions. If you are
>> planning
>> for growth I'd consider something more focused for the specific area of IT
>> that you offer solutions for.
>>
>> If you already have a business license hard coded to IT Solutions I'd go
>> with
>> IT Solutions.
>>
>>
>> Paul
>>
>>
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